Training and Mentoring

From first deal to full-scale success, Equity’s Elite Agent Training helps you grow faster, close smarter, and stay sharp—no matter where you are in your career.

Training and Mentoring

Equity Real Estate's Elite Agent Training program provides valuable benefits to agents of all levels, from those just starting out to experienced professionals.

I n addition to personalized one-on-one mentoring with your Broker, Equity offers a 12-week onboarding course for new agents, discounted online CE classes, and free in-person continuing education sessions held semi-monthly at Equity offices. Agents also get 24/7 access to exclusive training courses designed by Eric Lee—built to help you sharpen your skills and grow your business on your schedule.

Eric Lee, one of Equity’s founding agents and most respected trainers, has coached thousands of real estate professionals—from Rookies of the Year to veteran brokers with decades of experience. His practical, results-driven approach helps agents elevate every aspect of their business, from prospecting to closing. If you're serious about mastering your craft, Eric’s training is your competitive edge.

Topic Brief Explanation
Being the Best YOU Learn how to set powerful, actionable goals using pre-task planning and daily routines that build long-term success habits.
SMART Goals & E-Myth Insights Apply SMART goal-setting and Michael Gerber’s E-Myth strategies to elevate your mindset, structure your business, and scale with confidence.
Purchase Contract Scenarios Work through real-world scenarios involving client issues, board challenges, and regulatory concerns—guided by experienced Equity agents.
Ideal Week & Time Management Master time-blocking, prioritize high-value activities, and track your performance using simple systems that drive consistency and results.
Listings / Role Play Practice scripts, overcome objections, and learn winning strategies to land more listings, market effectively, and close faster.
Buyers / Role Play Protect your commissions, build client loyalty, and guide buyers from interest to close with confidence and professionalism.
Pipeline & Sphere Build a 12-month business plan that turns your pipeline and personal sphere into a consistent source of income and long-term growth.
Farming & Power Team Design a geographic or niche farming strategy and build a Power Team to multiply your outreach, visibility, and marketing ROI.
FSBO Conversion Learn scripts and techniques to win over For-Sale-By-Owner sellers and turn cold leads into warm clients—no more chasing or guessing.
Sphere of Influence (SOI) Create a daily action plan to strengthen your sphere, increase referrals, and deepen your local presence.
Group Coaching: Business Foundations
  • Build and scale a working database of 500+ contacts
  • Network with business leaders in your community
  • Create engagement with an effective newsletter
  • Master Facebook and social media marketing
  • Form a peer-based mastermind group